Yes it’s still November and we are talking about Christmas (after all it is only 4 weeks away). We know everyone is very this time of year trying to get things sorted in our business ready for a break next month (if you are lucky!). So here is a short list of simple Christmassy marketing ideas to help promote your business. 1. Personalised Message
Nothing beats a very personalised Christmas message thanking your customers and suppliers. You could do something a little different… Promote your new years resolutions, perhaps show what new features you will improve in your services next year. This can be delivered through a Christmas card, email marketing or video. Video is outperforming most other online content with Facebook Live proving very successful for small business. 2. Add Some Sparkle to Your Logo Add a Christmassy touch to your logo, website or email signature. It’s good to show your customers you are not a Grinch and have some Christmas spirit! 3. Social Media - Win a Christmas Prize Follow, share and comment on a social media post to win a high value Christmas prize. This is sure to drum up some engagement and exposure for your products and services. 4. Go Marketing Mad… Combine a Christmas theme such as 12 days of Christmas, a Christmas story or rhyme, Christmas tree or other symbolic Christmas item with something about your company, product or service. We love the idea of an advent calendar. 5. If It's Too Late For All That… Sometimes it’s hard to fit in time for yourself when running a small business. The digital world can be very interactive but nothing beats real celebrations. Hold a last minute Christmas get-together with warm drinks and mince pies. A perfect networking opportunity for all your customers and suppliers. Have you had some successful Christmas marketing in the past? Have you had some ideas for this year but would like to run it by someone? Share your ideas below for some feedback.
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